Heritage and Tourism Labels in the Centre Val de Loire Region: a TERrritorial resource?
Dates: 2022 – 2025
Laboratory member involved in the program: Mathieu GIGOT
Transversal subject concerned: Making the City: Processes, Actors, Practices ;
Partner Organisations: UMR CITERES (CNRS, University of Tours), EA CRJP (University of Orléans), MSH Val de Loire
Extralaboratory Program leader: Hovig TER-MINASSIAN
Funding: Région Centre-Val de Loire
Description: The research project LAPTER (Heritage and Tourism Labels in the Centre Val de Loire Region: a TERrritorial resource?) aims to answer the following question: what is the purpose of labels for heritage and tourism development? More precisely, it will look at whether – and to what extent – these labels are tools for territorial planning and local development.
The LAPTER research project aims to answer the following question: what is the purpose of labels for heritage and tourism development? More precisely, it will examine whether – and to what extent – these labels constitute tools for territorial planning and local development. To this end, the project will examine the place of heritage and tourism labels in territorial planning, local development and the strategies of local and national actors who are the bearers of these approaches, by entering into the mechanics of the labeling process and its implementation. By “heritage and tourism enhancement labels”, we mean tools for certifying a certain quality which, in the case of heritage and tourism policies, refer to architectural, landscape, built heritage or living environment quality. Three lines of work have been identified for this project: the articulation between labels and “hard law” tools (such as Local Urban Plans) and heritage urban planning tools (notably Remarkable Heritage Sites); the study of labels as a “territorial resource”; and finally, the role of labels in networking and sharing experiences between communities. The project is accompanied by the production of two documentary films to present and promote the scientific approach, as well as the production of a report for use by local stakeholders and professionals to shed light on the labeling process.